About
Who is behind ThemeSmith.
ThemeSmith builds and looks after websites for UK small businesses. It is run from Worthing, near Brighton, by Chris Painter, who spent twenty years running web agencies before starting it in 2025. Describe your business in a chat and your website is made from your own words; after launch, a change is a message.
£29 for your first page, £15 for each one after, paid once: a four-page site is £74. Hosting is free for the first month, then £29 a month, which includes around thirty small edits by message: a word, an opening time, a price or a photo. Unused credits carry over.
£29 a month, and it stays £29 for as long as you're with us. New customers from 1 April 2027 pay £39.
What does a ThemeSmith website look like?
Four sites built the way this page describes. Each is four pages and cost £74 to build; they are hosted on the Business plan and a change is a message. Tap one to see it live.
Every site here was built the same way, with the words, the photographs and two logo designs made for it. A one-page site is £29; eight pages is £134, and you can choose up to twenty.
Who runs ThemeSmith?
Chris Painter founded ThemeSmith in 2025 after twenty years running web agencies. The work in those years was for UK government departments, DHL, Fujitsu, Coca-Cola and small businesses.
The agency model suited the clients who could afford a large build and a monthly retainer. Most of the small businesses who asked could not, and left to fight a website builder on their own or to pay a freelancer who stopped replying. ThemeSmith is built for them.
Chris works from a small studio outside Brighton, half a mile from the sea, and spent eight months building the platform ThemeSmith runs on. Owners describe their business in a chat, sites go out, and quality checks run before anything goes live.
"The ones we couldn't work with were the florist on Mare Street, the plumber in Chiswick, the small-batch coffee roastery. They went off to fight Wix and Squarespace, or paid a freelancer who quietly stopped returning emails six months later. I'd watch them leave the meeting and think about it for the rest of the week."Chris Painter, ThemeSmith, Worthing, near Brighton
The record
- Company
- Themesmith.ai Ltd
- Registered
- England and Wales
- Based
- Worthing, near Brighton
- Established
- 2025
- Run by
- Chris Painter
- chris@themesmith.ai
What does ThemeSmith believe?
Three things, and each one is something you can see in how the service works.
- 01
A website should be made from the owner's own words.
You describe your business in a chat, the way you would tell a customer. We play back what we heard before anything is designed, and the words and photographs on the site are made from it.
- 02
Nobody should have to learn an editor.
There is no builder and no template. You choose your pages, answer a few quick questions about the business, and pick one of the design directions that come back.
- 03
A change should be as easy as sending a message.
After launch, ask in your dashboard or on WhatsApp: new hours, a price, a photo, a new section. We make the change and put it live. Your plan pays for it in credits: around thirty small edits a month on Business. A new section uses more. Unused credits carry over.
How does ThemeSmith build a website?
You choose your pages on the quote page and pay to start: £29 for the first page and £15 for each page after, up to twenty. Up to eight pages, you describe your business in a chat and choose one of the two or three design directions that come back. Your home page arrives in about twenty minutes. Approve it, with up to five changes and one complete rethink included, and the rest of your pages follow about ten minutes later. From nine pages we build it with you, after a short call. The site goes live on your own domain, and from then on changes are a message.
Read the eight steps on How it works →What the plan includes
- Hosting on our global network
- SSL
- A web application firewall
- A restore point before every publish from your editor
- Your own domain connected
- Enquiry forms that reach you by email
- Quality checks before anything goes live
- Email support
Business £29 a month
Up to three sites, around thirty small edits a month, with room for bigger jobs.
Hosting is free for the first month, with 150 credits. After that Business includes 500 credits a month: a small edit uses about 15, a quick question about 3, a new section about 75. Unused credits carry over; if you run out, top up from £12 for 125 and they never expire. No contract, no setup fee. See the full price list →
How do I reach a person?
Two ways. There is no phone line. Once your site is live, you can also ask for changes and ask questions in your dashboard.
Questions people ask about ThemeSmith
The short answers. For how a build works step by step, read How it works; for every price, read Pricing.
- Who runs ThemeSmith?
- Chris Painter, who founded ThemeSmith in 2025 after twenty years running web agencies, and works from a small studio outside Brighton.
- Where is ThemeSmith based?
- Worthing, near Brighton. Themesmith.ai Ltd is registered in England and Wales and builds websites for small businesses across the UK.
- Does ThemeSmith have a phone number?
- No. Email chris@themesmith.ai or message us on WhatsApp. Once your site is live you can also ask for changes in your dashboard.
- Is ThemeSmith an agency or a website builder?
- Neither in the usual sense. You do not hire a team or learn an editor: you describe your business in a chat, choose a design direction, and the site is built from your words. After launch, changes are a message in your dashboard or on WhatsApp.
- Do I need my own photos, words or a logo?
- No. The words and photographs are made from what you tell us in the chat, and two logo designs come with every build. You can add your own later.
- What does a website cost?
- £29 for the first page and £15 for each page after, up to twenty, paid once: a three-page site is £59, a four-page site £74. Hosting is free for the first month, then you are on the Business plan; its monthly price is on the pricing page. There is no contract.
- How many changes do I get each month, and what if I run out?
- Business comes with 500 credits a month, and 150 in the free first month. A small edit, such as a word, an opening time, a price or a photo, uses about 15 credits, so around thirty small edits a month; a quick question uses about 3 and a new section about 75. Unused credits carry over. If you run out, top up with 125 credits for £12, 600 for £50 or 1,100 for £90; top-ups never expire.
- What does the monthly plan include?
- There is one plan, Business: up to three sites, 500 credits a month, around thirty small edits, with room for bigger jobs. It includes hosting, SSL, a firewall, backups, enquiry forms, quality checks and email support, with no contract.
Tell us about your business. We build your website.
Choose your pages, see the exact price, then pay to start. Your home page arrives in about twenty minutes.
£29 for your first page, £15 for each one after: a four-page site is £74. Hosting is free for the first month; after that the Business plan includes around thirty small edits a month. No contract.