How it works
How your website gets built.
Choose your pages, describe your business in a chat and pick a design direction: your home page arrives in about twenty minutes. Approve it and the rest of your pages follow, your site goes live on your own domain, and from then on changes are a message.
£29 for your first page, £15 for each one after. A four-page site is £74 once, then £29 a month after a free first month, which covers around thirty small edits, like a word, an opening time, a price or a photo.
£29 a month, and it stays £29 for as long as you're with us. New customers from 1 April 2027 pay £39.
Sites built this way.
The same eight steps, for very different businesses. Sites we've built to show the range; tap one to see it live.
How to get a website for your small business: eight steps.
The same eight steps, in the same order, for every business we build for. Beside each one: who does it, how long it takes and what it costs. The pictures are from one real build, Harbour Loaf, a sourdough bakery on the Worthing seafront.
Step 1
Choose your pages and pay to start.
On the quote page you pick how many pages you want and the total adds up in front of you: £29 for the first page, £15 for each page after, up to twenty; from nine pages we build it with you. A privacy page is included free, and hosting is free for the first month. You pay the build price to start.
- Who does it
- You
- How long
- a few minutes on the quote page
- What it costs
- £29 first page · £15 each after
Pages What that usually is Paid once 1 page Everything on one page: who you are, what you do, how to reach you. £29 4 pages Home, services, about, contact. £74 8 pages The most we build by itself: a page for each service, plus the rest. £134 9 to 20 pages Built with you after a short call: a page for each service and each area you cover. £149 to £314 Three of the usual sizes, paid once when you start. Pick your own number on the quote page and the total adds up in front of you.
Step 2
Tell us about your business.
A few quick questions, then your own words, the way you'd tell a customer: what you do, who it's for, and what you'd want a stranger to understand first. No template, no brief document. We play back what we heard so you can correct it before anything is designed.
- Who does it
- You, then us
- How long
- a couple of minutes
- What it costs
- Included in the build price
Sam, Harbour Loaf · Worthing
I'm Sam. Harbour Loaf is a sourdough bakery and café on the Worthing seafront. We bake every day — cardamom buns, a seaweed sourdough we're rather proud of, weekend pastry boxes, and a Sunday bread-making class for people who want to learn at the bench.
We want a site that feels warm and a bit salty-coastal, never posh. People should see what we bake, when we're open, and how to book the Sunday class.
Sam's first message, word for word, as it sits in the dashboard chat. Everything on the site came from this. Step 3
Choose a design direction.
Two or three directions come back, each built from your words and each a different home page for your business. You pick the one that feels most like you. Nothing is built until you have.
- Who does it
- Us, then you
- How long
- a few minutes to arrive
- What it costs
- Included in the build price
Sam's pick: Thursday's bake
Three directions came back for Sam's words. Each was a different home page for the same bakery.
This is the one Sam picked: Thursday's bake, on a deep sea-blue ground.
The direction Sam picked from the three that came back, as it sits in the dashboard. Step 4
Your home page, in about twenty minutes.
Built in the direction you chose, with your words on it and photographs made for it. You're the first person to see it.
For Harbour Loaf, that was Thursday's bake on a deep sea-blue ground, with the Sunday class pinned to it on a yellow card.
- Who does it
- Us
- How long
- about 20 minutes
- What it costs
- Included in the build price
Harbour Loaf's home page as a desktop visitor sees it, and the same page on a phone. Screenshots of the live site, unchanged. Step 5
Approve it, or ask for changes.
Nothing else is built until you approve your home page. Before you do, ask for up to five changes and one complete rethink, all included in the price. Say what's wrong in your own words and the next version comes back for you to look at.
- Who does it
- You
- How long
- As long as you take
- What it costs
- Included: up to five changes and one rethink
- Changes to your home page
- Up to five, included in the build price
- A complete rethink
- One, included in the build price
- Where you ask
- In the dashboard chat, in your own words
- The rest of your pages
- Built only after you approve the home page
What's included before you approve.
Step 6
The rest of your pages, about ten minutes later.
Built to match the home page you approved: the same type, colours and way of talking, carried through every page you chose at the start. Harbour Loaf's What we bake and Sunday class pages followed its home page this way.
- Who does it
- Us
- How long
- about 10 minutes
- What it costs
- Included: the pages you chose in step 1
The two pages that followed the approved home page: What we bake, and the Sunday class. Screenshots of the live site, unchanged. Step 7
It goes live on your own domain.
Connect a domain you already have, or buy one from your dashboard, where each name shows its yearly price before you pay. Quality checks run on every page before anything goes live.
- Who does it
- You choose the domain; we put it live
- How long
- Once your domain is connected
- What it costs
- hosting free for the first month, then £29 a month
- A domain you already have
- Connect it from your dashboard
- A new domain
- Buy it from your dashboard; each name shows its yearly price before you pay
- Before it goes live
- Quality checks run on every page
- Hosting
- Free for the first month, then part of the Business plan
A domain is priced per name, by the year.
Step 8
After launch, changes are a message.
Ask in your dashboard or on WhatsApp: new opening hours, a price, a photo, a new section. We make the change and put it live. Changes are paid in credits from your plan: a small edit, like a word, an opening time, a price or a photo, is about 15 credits, and Business's 500 a month covers around thirty of them. A new section uses more.
- Who does it
- You ask; we make the change
- How long
- A message, whenever you need one
- What it costs
- Business, 500 credits a month · a new page £15
You
Can you add cinnamon knots to What we bake? Every day, same as the buns.
ThemeSmith
Done. Cinnamon knots are on What we bake, listed every day under the cardamom buns, and the change is live.
A change asked for in the dashboard chat, and the reply once it was live.
From your first message to a live site
About half an hour of building, plus however long you take to choose and approve.
What you need to bring.
Less than you'd think. The site is made from what you tell us; everything else is made for you.
Your words
A few sentences about your business, the way you'd say them to a customer: what you do, who it's for, how to reach you. That is the whole brief.
Nothing technical
No template to pick, no editor to learn, no hosting to set up, no domain settings to work out unless you want to. After launch, a change is a message.
No photos, copy or logo
Photographs are made for your pages, the words on them are written from your chat, and two logo designs are drawn for your business; you pick one. Add your own later if you have them.
Want more logos to choose from? Two more for £10 or four more for £15, chosen when you order.
What if I don't like it?
Nothing else is built until you approve your home page. Before you do, ask for up to five changes and one complete rethink; both are included in the build price.
Say what's wrong the way you'd say it to a person: the colour is too dark, that photo is wrong, the Sunday class should come first. The next version comes back for you to look at.
Questions people ask before they start.
Short answers, the same as we'd give on WhatsApp. The full price list is on the pricing page →
- How long does it take to build a website?
- Your home page is ready about twenty minutes after you choose a design direction. Once you approve it, the rest of your pages follow about ten minutes later. That's about half an hour of building in all, plus however long you take to choose and approve.
- Do I need to be technical to get a website?
- No. You describe your business in a chat, in your own words, and pick the direction you like best. There's no template to choose, no editor to learn and no hosting to set up; after launch, changes are a message in your dashboard or on WhatsApp.
- Do I need photos, copy or a logo before I start?
- No. Photographs are made for your pages, the words on them are written from what you told us, and two logo designs are drawn for your business for you to pick from. If you have your own photos or logo, you can add them later.
- What if I don't like the design?
- Before anything is designed you pick from two or three directions built from your words. Before you approve your home page you can ask for up to five changes and one complete rethink, all included in the price, and nothing else is built until you approve it.
- Can I change my website after it goes live?
- Yes. Ask in your dashboard or on WhatsApp for new opening hours, a price, a photo or a new section, and we make the change and put it live. Changes are paid in credits from your plan: a small edit, like a word, an opening time, a price or a photo, is about 15 credits, and Business includes 500 a month. Adding a page later is £15.
- Can I use my own domain?
- Yes. Connect a domain you already have, or buy one from your dashboard, where each name shows its yearly price before you pay. Quality checks run before anything goes live on it.
- How much does a small business website cost?
- £29 for the first page and £15 for each page after, up to twenty (from nine pages we build it with you), so a four-page site is £74, paid once. Hosting is free for the first month, then you are on the Business plan; its monthly price and the full breakdown are on the pricing page.
- Do I pay before I see anything?
- Yes. On the quote page you choose your pages, see the exact price and pay the build price to start; a privacy page is included and hosting is free for the first month. Your home page then arrives in about twenty minutes, and nothing else is built until you approve it.
Tell us about your business, and see your home page in about twenty minutes.
Choose your pages, see the exact price, then pay to start. Nothing else is built until you've approved your home page.
From £29. Hosting is free for the first month.