Routing lanes
CRM + Pipeline
Connect to tools like HubSpot, Salesforce, and Pipedrive through webhooks and automation platforms like Zapier and Make.
Payload: lead + source + intent
Operations + Alerts
Send internal notifications and escalation messages in real time.
Payload: status + owner + SLA
Automation + Storage
Trigger multi-step automation and keep submissions synchronized.
Payload: normalized JSON event